Once you've researched and found your niche the next important decision you have to make is the choice of domain name for your website or blog.
You really do need to spend a lot of time researching your ideal domain name and it can be quite frustrating! Stick with it and your efforts will be rewarded when you finally register a great name for your online business.
I've put together some tips and ideas which should help you in your quest for the ultimate domain name.The more keywords you can fit into your domain name which are relevant to your niche the better it will be for search engine ranking. Make use of free keyword search tools to find the most searched phrases for your niche and try to incorporate them in your domain name.
Try to keep your domain name short and simple. This makes it easier for people to commit the name to memory.
Don't put numbers or text speak in your domain name this just complicates things and can have an adverse effect on traffic to your website. For example, if pet accessories is your niche you might have come up with "petsthings4u.com" However people will tend to type in "petsthingsforyou.com" so all your potential customers will be going to someone else's website; you've done the work but they're getting free traffic!
Where possible, always choose.com. This is the most familiar ending for domain names. You could also think about purchasing the.net and.org to prevent others from using the same domain as you in the hope of trying to get some of your traffic.
If the domain name you've chosen isn't available don't give up. Try adding suffixes or pre-fixes to your name. For example, if "indianrecipes.com" is not available you could add something like "easyindianrecipes.com" or "indianrecipesnow.com". There are many ways to come up with the right domain name for you so don't despair.
You can go on a site like Godaddy.com, type in the domain you're hoping is available and see what comes up. If it's already been taken, Godaddy.com usually give you some alternative choices which could be okay.
There's nothing like going back to a good old dictionary and thesaurus for inspiration!
Get creative and try some word mapping. If you're not sure what this is check online or help keep your local library open and borrow a book.
In summary your choice of domain name can be the key to success or failure of your online business. The closer the name is to your niche the better. Make it easy for people to find you on the web by coming up with a simple, easy to remember domain name which tells them exactly what your online business is about.
Set aside some time and try out some of the methods above. It's time-consuming and frustrating at times; I know I've been there! But once you've come up with a great domain name all the effort will have been worthwhile.
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